On November 26th, 2014, the launching ceremony of ANBOUND mobile platform "ANBOUND Product" was held at the headquarters of the Group. ANBOUND deputy general manager Li Chengkun made a speech and He Jun, partner and senior researcher of ANBOUND, announced the formal launch of the platform. Managers and employee representatives of every department attended the ceremony. The launch of this mobile platform helps clients and market to receive and share the research results of ANBOUND more efficiently. Meanwhile, it also lays a solid foundation for further implementation of mobile market strategy.