Beijing, as a national cultural center, shows great potential for cultural development. Cultural and creative industries have become an important pillar industry in Beijing. According to statistics, the total scale of cultural consumption in Beijing is close to RMB 90 billion, ranking the top three in the city's service-oriented consumption. The current situation shows that Beijing does not lack the demand for cultural consumption, but it lacks adequate supply of cultural products. For Beijing, which adjusts its economy under the New Normal, great efforts should be made to tap into and expand the cultural consumption.