According to the white paper on the Quality and Safety Status of Imported Food in China during the 12th Five Year Plan period, released by the General Administration of Quality Supervision, Inspection and Quarantine (AQSIQ) on June 29, the international market has been dumping a lot of foreign trash into China.

In this regard, the research team at ANBOUND Consulting is of the view that in order to legally bar these junk products from entering into China, government should establish a strict industry standards and trade rules. In addition, China should improve itself internally by empowering the local enterprises to produce high end products as well as to boost their capability to provide services that meet different needs.

China should guide the development of a consumer society and enhance both the quality and the ability of the consumption as well as to building a comprehensive consumer rating system and social security mechanism.