In their earlier analysis, the research team at ANBOUND Consulting said that China is now changing from an investment society to a consumer society.

In general, an investment society is controlled by the government where government-led efforts are prioritized while social security is neglected whereas in a consumer society, market plays a decisive role and emphasis is placed on government service and social security.

In China, the transition from an investment society to a consumer society is no less than a social revolution!