"China's demand" is reshaping the global fruits market. ANBOUND think tank scholars point out that since China’s middle class is growing, its pursuits for high living standard and better health contribute to the increase of high-quality imported fruits. The increase of “China’s demand” and the innovations of logistics and sales which are based on internet, make it possible for fruits and agricultural products to enter Chinese market. Such tendency will continue to attract more capital to be invested in high-end agriculture field which targets Chinese market.