Alibaba and Jingdong almost enter the automobile e-commerce sector simultaneously. ANBOUND research team isn't surprised since automobile e-commerce is the biggest and most attractive sector of e-commerce. But to what extent will this change the automobile market is not’s sure yet. Compared to other fields which are easy to do e-commerce, the sale of cars relies more on offline activities and has lower frequency. Thus, the automobile e-commerce sector needs to be prepared for a long-term and expensive campaign.