Banks' Off-line and On-line Businesses Need to Be Integrated
ANBOUND
Commercial banks are facing deep transformation due to the emergence of internet finance. ANBOUND think tank scholars conclude that it is inevitable that banks will transfer their off-line businesses to on-line ones. The future development of their physical branches should focus on three points: efficiency, convenience and attractiveness. However, above all, the integration of on-line and off-line businesses is the key.