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Tuesday, August 26, 2014
ANBOUND:Chinese Market in the Buyer's World
ANBOUND

Competition among countries to be world factory has brought us into a genuine buyer's world. ANBOUND think tank scholars state, in the buyer’s world, competition among dealers is limited, so only the overall strength of consumption could serve as the lead role. Meanwhile, "Chinese market" is an important approach for China’s involvement in global market, but there also lies some biggest problem in its capabilities of understanding and strategic coordination. It should be noted that without a deep understanding of “Chinese market”, a strategic map and layout could not be made. Therefore, to be one of the leaders in the buyer’s world, China needs to improve its understanding of domestic market besides its dependence on the running world and globalization.

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